26Nov10 SEO Navigation structure and URL with keywords

After a long break, here is the next series of on-Page Optimization on navigation structure and URL. The navigation of a website is important in helping visitors quickly find the content they want.  Avoid putting all pages in one root directory. I highly recommend having at least 2 or max 4 levels. It’s depends on your content and number of pages. For adam-seo.com, here is the navigation structure.

Navigaton structure and url with keywordsYou will notice the folder name and page URL are filled with keywords. Here is second part about URL with keywords. First, my content pages don’t have variety of categories. It focuses on search engine optimization with < 15 pages. 2 levels of folders are good enough for me to manage all my content. I named my folder and pages with my keywords. I.e. off-page-optimization.html under search-engine-optimization folder will read as http://www.adam-seo.com/search-engine-optimization/off-page-optimization.html. This will provides rich information to search engine about the content of the page. I do have a blog to let me update and share news with everyone. Instead of put the folder name as blog, I named it as malaysia. This is because my primary keyword is Malaysia SEO. All the blog posts under my blog will have the starting URL as http://www.adam-seo.com/malaysia/. The URL contains Malaysia SEO keyword in this case.

Navigation menu also play an important role to make sure search engine can crawl all your pages. Always go for text link or css menu link instead of Flash menu, Silverlight menu or java applet.  This is because search engine do not understand them. The other important factor is never ever use frame or iframe in your page.

Check out my E-book on what you should do and don’t regarding navigation and URL tip. Join my Malaysia SEO Facebook page to get the free e-book worth USD 23 now.

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11Nov10 Status updates of Malaysia SEO ranking

Just a quick update here. My site ranking started increase slightly better compare to october ranking. With Malaysia SEO, my site is ranked at 55 in google and 21 in yahoo. Malaysia SEO consultant keyword increase to 47 in google compare to 171. Everything seems on track. As i mentioned before, don’t expect to get high ranking within the first 3 months. With our current result. It shows that the on-page optimization is working fine. More effort should be done on Off-Page Optimization now. I will keep you guys posted… :)

Status Update on Malaysia SEO ranking

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1Nov10 Title and Description tag – SEO On-Page optimization

The first rule must be followed in on-page optimization is put a valid title and description tag. There are many Malaysian companies make the biggest mistake to put in their company name as title tag. E.g. “Welcome to Larry Trading pte ltd” or “Welcome to LarryTrading.com”. Then, never put description tag in their web page. As mentioned in my e-book, search engine weight heavily on title and description to find relevant website based on user input. If you never use any related keywords, search engine will never able to find your website.

Back to our case study, we have determined our primary keywords as Malaysia SEO and Malaysia Search Engine Optimization. So, the tile tag must contain the primary keywords. The simple rule is using your primary keywords and your business name. Here is the title tag for adam-seo.com, “Malaysia SEO consultant”

Description tag should include your primary, secondary keywords and provide descriptive information to explain your site contents. Do not put in adjective words like “the best” and “cheapest”. So, “Providing Malaysia SEO consultant and search engine optimization service” is chosen for my case.

Next I will share about site structure and page URL design.

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30Oct10 Status of my SEO implementation

I would like to share with you all what has been done (SEO strategies) to adam-seo.com and the current result. First, I have chosen a short domain name and include part of my keywords. Then, I selected a local hosting company since my target audience is Malaysia. Next, I have done my keyword analysis and implement on-page optimization as described in my Malaysia SEO DIY e-book. I also generated xml sitemap and add my site to Google webmaster tool. To analyze my visitor, I used Google analytics. These are the very basic fundamental work you must do in order to get high ranking.

What is my ranking now?

I officially launched this website one week ago. As mentioned in my e-book, it is not possible to get any high ranking now. I am using a Firefox plugin, Rank Checker to check my ranking. Here are the results with few of my keywords:

Malaysia SEO implementation Status for Adam-seo.com

I intentionally put in “adam seo” to do the checking just to make sure my site is started to be indexed by Google. From the result, it shows that my site is indexed by Google. This is considering a good start. More effort needs to be done in Off-Page optimization from now onwards. I will keep posted on the progress status. Do join my Facebook page, http://www.facebook.com/AdamSEO if you want to follow the series of SEO strategies.

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30Oct10 Pick a domain name and hosting company

Domain Name Selection

As mentioned in my Malaysia SEO DIY e-book, short and easy to remember is the key factor to choose a domain name. Then, try to include your keywords in the domain name. For my case, I used adam-seo.com. This is because it is easy to remember and SEO is part of my keywords. In short, your business name plus part of your keyword is a good combination. Personally, I recommended choosing .com or .com.my over others.

Hosting Selection

If your business is target to Malaysia, always get a local hosting company where their server is located in Malaysia. This is because the speed is definitely faster comparing to hosting in other country. Since adam-seo.com is targeted to Malaysian, I am using ExaBytes to my site. You can find my recommended hosting package here, http://bit.ly/bz9xmj. As mentioned in my e-book, always try to get a fixed IP if you have the budget and willing to invest seriously in your business. For my case, I don’t intend to make big money from this site. I am looking for knowledge sharing and trying to setup a community can help each other on Malaysia SEO strategies. Do check out more on hosting selection in my e-book.

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28Oct10 How to invite your friends and win the Malaysia SEO services

As mentioned, in my previous post, winner no longer selected randomly. To be fair and transparent, the top referrer to recommended and send the most invitation will be become the winner. Here are the steps to invite your friends.

  1. Go to my Facebook page (http://www.facebook.com/AdamSEO), make sure you like my page first. Then, click on “Suggest This” tab.
    Invite friends to win Malaysia SEO services
  2. Click on “I am Fan” so that you won’t be received other invitation.
  3. Click on “Suggest to Friends”. There are 2 ways to invite your friends. You can either click “Post to your facebook stream” button or add up to 6 friends and send the invitation via the “Send Malaysia SEO Consultant – Adam Yong” button.
    How to invite friends
  4. If you choose to use “Post to your Facebook stream” button,  a message will be post to your wall and share with your friends about this page as below:
    Invite friends using post to your facebook stream button
  5. If you choose to use “Send Malaysia SEO Consultant – Adam Yong” button, you can add up to 6 friends to send the invitation daily. An application request will be sent to your selected friends. Unfortunately it is not possible to invite all of your friends at one time on an application. The limited number of possible invites per day per person is a Facebook imposed restriction for all applications.
    Invite friends using invitation button

6.       That’s all. It’s easy.

How I know who the top referrers are?

“Suggest This” application have an admin features to let me see who had sent invitation and how many are accepted. The sample result is as below:
Top referrer result

I will keep you guys posted weekly on the ranking :)

What’s next?

Start to invite you friends now and be the winner to receive Malaysia SEO services worth RM3000.

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27Oct10 Free Malaysia SEO Services

I am giving out free Malaysia SEO service worth more than RM3000 (This is my guess base on SEO market price in Malaysia) to all Malaysian.  If you are having difficulty to market on your business online, do join my Facebook page and stay chance to win the free SEO service.

What’s including in the free Malaysia SEO service?

  • SEO Planning
    • Keyword analysis and selection
    • Domain name& hosting selection (If you have new business)
  • On-Page Optimization
    • Optimize HTML tag -Title & Description Tag
    • Optimize site structure
    • Optimize web page content
    • Sitemap for search engine
  • Off-page Optimization
    • Search Engine submission
    • Link Building Campaign (Free advice and strategies)
  • Monitoring & analysis
    • Includes in Google Analytic
    • Includes in Google Webmaster Tool

What’s not cover?

  • Hosting and domain name related cost
  • Cost incur in building a new website for new business (Only applicable to new business).
  • Cost incur during link building campaign(If any)

Who is eligible?

  • Malaysian who want to use internet marketing to growth their business.
  • Have an existing website but does get listing in top search engine ranking.
  • Have a new business plan and would like to focus on internet search engine marketing.
  • Lastly, a sincere friend!

How to participate?

  • Join my Facebook Page
  • Post a note in my discussion topic to participate before 30 Nov. To be fair and transparent, winner will not select randomly. The top 2 referrers who recommended the most number of friends to join will become the winner. A third party Facebook apps, “Suggest This” will be used to let you invite your friends and keep track who are the top referrer. Check more on how to invite your friend and win the SEO service.
  • Only 2 (Two) applicants will be selected randomly who are the top 2 referrers on 1 Dec. The SEO service will get started on coming December!

How long is the free SEO service?

It will take 3 to 6 months to implement a SEO. First 2 months will focus on Planning and On-Page Optimization. The following months will focus on Off-Page Optimization and Monitoring & Analysis.

What’s next?

Don’t wait! If you need help on internet marketing, join my Facebook Page now and stay a chance to win this free SEO service. Upon joining, you will get a Malaysia SEO DIY starter guide e-book worth USD 23 for free!

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26Oct10 SEO Keywords Analysis and Selection

As mentioned in my Malaysia SEO DIY e-book guideline, when it comes to keyword Analysis and selection, always choose the common keywords which relevant to your business and with high monthly searches. Let’s talk about our study case, adam-seo.com provide search engine optimization and internet marketing tips targeting to Malaysian.

Find out relevant SEO keywords

First, we can brainstorm any possible keywords which relevant to our content. Alternately, we can use Google Keyword Tool (https://adwords.google.com/select/KeywordToolExternal) and uncheck “Only show ideas containing my search terms” to find out other relevant keywords.  Here are the lists of keywords:

  • Malaysia SEO
  • Malaysia SEO Strategy
  • Malaysia SEO Tips
  • Malaysia SEO Specialist
  • Malaysia SEO Consultant
  • Malaysia SEO Services
  • Malaysia SEO Company
  • Malaysia Search Engine Optimization
  • Malaysia Internet Marketing
  • Malaysia Online Marketing
  • Malaysia marketing strategy

Find out the high monthly searches keywords

Next, we need to use Google Keyword Tool (https://adwords.google.com/select/KeywordToolExternal) to find out which keyword is come with high monthly searches. Make sure Location selected to Malaysia, enter all relevant keywords in “Word or phrase” and click “Search”. Make sure to sort by “Local monthly searches” to find out the best keywords. Here is the result of our case study. Click on “download all” to find out more info in excel format.

Malaysia seo keyword analysis

Then, we can focus on the important columns which are competition, local monthly searches, latest month searches and global monthly searches.

Keyword Competition Global Monthly Searches Sep-10 Local Monthly Searches
malaysia search engine optimization 0.2 4400 5400 2900
malaysia seo 0.2 3600 5400 2400
malaysia internet marketing 0.23 1000 720 590
malaysia seo consultant 0.14 480 1300 320
malaysia seo company 0.21 390 720 260
malaysia online marketing 0.3 390 260 260
malaysia seo services 0.25 260 73 170
malaysia seo service 0.27 36 0 28
malaysia seo specialist 0.15 22 0 22
malaysia seo expert 0.11 36 0 16
malaysia seo experts 0.27 16 0 12
malaysia seo support 0.12 16 - 0
malaysia seo strategy - - - -
malaysia seo tips - - - -
malaysia marketing strategy - - - -

Selecting the primary SEO keywords

Base on the result, we can decide Malaysia SEO, Malaysia Search Engine Optimization, Malaysia Internet Marketing, Malaysia SEO consultant and Malaysia SEO Company are the top 5 searches keywords. Since adam-seo.com is focus more on SEO rather than internet marketing, we decide choose Malaysia SEO, Malaysia Search Engine Optimization and Malaysia SEO consultant as main primary keywords.

However, as mentioned in my Malaysia SEO DIY Starter guide, we always try to target one keyword per page. Thus, we can use Malaysia SEO Consultant as our primary keyword and Malaysia Search Engine Optimization as our secondary keywords.

In our next SEO series, we will talk more about domain name selection and hosting.

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22Oct10 Adam-seo.com is under POC (proof of concept)!

Personally, reading SEO book and attending SEO workshop does give you some basic ideal on what is SEO. But, it will be great if we have a real case example on how to implement SEO. I decided to use adam-seo.com as a case study for a SEO implementation. Obviously, target keywords will be Malaysia Search Engine Optimization (SEO). I believe this is competitive enough since it’s like fighting with the toughest competitor since they SEO expert!

I can’t promise how high my ranking is, but I will try my best to explain the works I have done in this blog as well as my Facebook page. If you are interested, make sure you join my Facebook page to follow on the progress : )

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22Oct10 Are my SEO strategies effective?

Frankly, I won’t consider my self is an SEO expert compare to those international SEO companies. This is because they have extensive high ranking network site which can help their client increase the link popularity. Besides, they work in a team using various kinds of expensive software & tools to manage the SEO implementation.  Never say that, this means that client have to pay a lot of money to them constantly to maintain the high ranking.

I do have all the basic knowledge and past experience which shows my SEO strategies did work well. I had helped few of my friends to manage their SEO campaign and able to rank their site high especially if the target visitor is Malaysia. Besides, I have successfully ranked an online collaboration portal within top 10 ranking globally with competitive keyword recently. I also create a link exchange portal to help internet user easily exchange and publish their partner link into their website.   This tool is very useful when come to link building campaign during SEO off-page optimization phase.

After all, I decide to share my SEO strategies to you guys. I am confidence it definitely will help your get better ranking and most importantly get more visitors and sales!

If you want to know more, do join my facebook page to learn together!

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