Malaysia Search Engine Optimization (SEO) is still new compare to other countries. Based on our past experience, to get top 10 rankings for your website in Malaysia search result is not difficult. This is because there are still a lot of companies didn’t implement SEO or do it in the wrong way.
This info-graphic indicates the summary view of the SEO Strategies.
Planning is an important phase to decide who your target visitor, keywords and location are. First thing you need to decide is who is your target visitors? Does it come from local country? Who are your competitors? What keywords are matched with your business but at the same time do have high search volume within your targeted visitor? It’s all about keywords analysis, keywords selection, domain name and hosting planning.
Here is the summary of SEO planning:
On-Page optimization refers to construct your website to become search engine friendly and appear as good quality content base on your selected keywords to search engine. This step includes optimizing title tag, Meta description tag, anchor text, body text and image alt tag. Domain names, site structure and page name also play an important factor.
Here is the summary of On-Page Optimization:
Find out more why on-page optimize can help your site rank better.
Off-Page optimization is all about how to get links from other links to your website to increase your link popularity. Link popularity is about how many links you have. Think of the search engine as a big election. All the websites in the world are candidates. The links to your website are votes. The more votes (links) a candidate (website) has, the more important it is, and the higher it’s ranking. Generally speaking, the more links you have to your site, the higher your ranking will be.
The link building campaign is becoming more complicated when Google Penguin rolls out in the year 2012. Google can find out all the spammy links and de-indexed public blog network which widely used by SEO. Ideally, Google wants the site ranking to be controlled by the quality of the content instead of a group by SEO guys. However, there are still things we can do to improve the ranking without getting penalized from Google. These technics are considered as the white hat as stated below:
It is important to monitor your SEO results. Keep an eye on how many links you’re generating, where they’re coming from, and the overall impact on your ranking. From that, you can know better how to fine-tune your optimization. There various tools such as Google Analytics, Google Search Console, Google website optimizer and Bing webmaster tool to help you monitor and analyze your SEO progress.
Here is the summary of Monitoring & Analysis:
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Adam is the founder of Adam SEO. He started his SEO journey in 2005 and officially ventured into offering an SEO consultancy service in 2011. He helped numerous companies in Malaysia and Singapore to get targeted traffic and increase their website visibility through SEO marketing.